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Silicon Valley Salesforce User Group: A Workshop for Better Deployments

August 2, 2014 @ 9:00 am - 1:00 pm


SVSUG presents Creating Better Salesforce Deployments: A Hands-on Workshop

Sources like Gartner report alarmingly high failure rates of 50-70% for CRM projects. To address this problem, we’re having a workshop, Creating Better Salesforce Deployments, in which we will step through the top failure modes and teach a 6-step process to avoid them.


Alex Cowan, will lead us through this hand-on workshop. You will learn how to apply today’s best practices on Design ThinkingLean StartupBusiness Model Generation, and Process Design to your Salesforce projects. Alex spoke last August at our largest meeting to date, and this new workshop builds on that excellent presentation and more of Alex’s extensive work.

If you’re a Salesforce user/manager, you’ll go home with techniques you can use to improve your projects and organize your teams.

If you’re a consultant, you’ll have a chance to add some of today’s most important ideas and techniques to your repertoire.

If you’re an application vendor, you’ll learn how to develop better products quicker and more consistently.

Alex Cowan portrait

About our speaker: Alex Cowan is the CTO of Leonid Systems, an enterprise software startup with offices in the Bay Area, Washington, Toronto and various points abroad. Leonid works with cloud communications providers on innovative solutions to leverage and growth their franchise. Leonid’s products are now deployed to many of the world’s largest operators which together had over $350 billion in revenue last year. He’s also the Author of Starting a Tech Business (Wiley, 2012), a primer for non-engineers who want to up their game with the latest techniques and foundations concepts in product development.


August 2, 2014
9:00 am - 1:00 pm


Oshman Family JCC
3921 Fabian Way
Palo Alto, CA 94303 United States
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